Snow is covering the rooftops this morning. It’s not quite December, but Old Man Winter has come knocking. It got me thinking about how some people tend to let their marketing and advertising go dormant in the winter.

I grew up in a family that always grew a garden. In fact, we had two huge gardens just for the four of us. The gardening season seems pretty long when you are preparing the ground, planting the seeds, dealing with the weeds and harvesting. Not to mention the freezing and canning.

But even after the garden has stopped producing, that not the end of it. Planning and preparation must take place in the meantime for next year’s garden. Sometimes we wanted different vegetables or different varieties of what we had, and we needed to search for them. Sometimes we needed additional tools or wanted to refine our garden plan to make it more efficient.

I guess what I’m saying is that you can grow a great garden from seeds that you plant in the “slow season”. Lay the groundwork now...reflect on what worked and what didn’t. Spring will be here before you know it.

-jenn